Claremont Circle

Oakland Tribune Sep 1935

Claremont Circle is a real estate development by the E.B. Field Company. It opened in 1935.

Oakland Tribune Sep 1935

Claremont Circle has a magnificent panorama view of SF Bay, Golden Gate, Marin County, and Mount Tamalpais

Oakland Tribune 1935
Oakland Tribune Sep 1935
Oakland Tribune Sept 1935
Oakland Tribune 1935
Oakland Tribune 1935

The homes of Claremont Circle

Oakland Tribune Aug 1936
38 Sonia Street
Oakland Tribune Sept 1936
Not sure of the location
Oakland Tribune Oct 1936
Not sure of the location

Wide Horizons Display Home

Oakland Tribune Feb 14, 1937
34 Sonia Street

In February of 1937, the E.B. Field Company held a contest to name their newest display home that opened. The winning name was “Wide Horizons.” The house was located at 34 Sonia Street

Oakland Tribune Mar 1937
Oakland Tribune Mar 1937
34 Sonia Street
34 Sonia Street – Google Maps
Oakland Tribune May 1937

Home of Today – Display Home – 58 Sonia Street

The Home of Today is located Claremont Circle, a small real estate development by E.B. Fields Co. on Sonia Street. It opened in May of 1937. The address is 58 Sonia Street.

Oakland Tribune Apr 1937
58 Sonia Street

The Home of Today was designed and built by Earl R. MacDonald and Herman A. Schoening

Oakland Tribune May 1937
58 Sonia Street
Oakland Tribune May 1937
Oakland Tribune Apr 1937
Home of Today – Google Maps

64 Sonia Street

Oakland Tribune 1938
64 Sonia St today – Google Maps

The End

Central Terrace – 55th and Foothill

It is located where Foothill Blvd meets Trask Street and 55th Avenue. 55th Avenue was formally called Central Avenue, and Foothill Blvd was often referred to as the Scenic Boulevard. Central Terrace also includes Ruth Avenue, Laverne Avenue, El Camille Avenue, and Kingsland Avenue. The area now is considered to be an extension of Maxwell Park or the Fairfax District, depending on who you talk to.

Mutual Realty Co.’s Central Terrace office,
Foothill Boulevard at 55th Avenue and Trask Street looking north
Cheney Photo Adv. Co., photographers. C 1912
Oakland Public Library, Oakland History Room.

Brochure for Central Terrace

The Mutual Realty Company put the Central Terrace Subdivision on sale in April of 1912.  The agent was Fred T. Wood, who later took over the project. Then they added the Central Terrace Extension and Scenic Park Knoll

Earth Sciences and Map Library,
The University of California, Berkeley -Cadastral map. Historic Maps of Bay Area

Central Terrace is surrounded by modern schools and educational institutions of the very highest standard, the John C. Fremont high erected at the cost of $140,000, the Melrose School, the W.P. Frick School and the Lockwood Grammar School and the famous Mills Seminary for young ladies, all are within short walking distance from any part of Central Terrace”

See brochure below

Central Terr 1915_side
Earth Sciences and Map Library,
University of California, Berkeley –
Historic Maps of Bay Area
centarl-terrace-brochure-front
Earth Sciences and Map Library,
University of California, Berkeley –
Historic Maps of Bay Area
From the Brochure
Oakland Tribune Apr 1912
Foothill Blvd at 55th Avenue
Photo By Cheney Advertising c 1912
Previously Sold on eBay
Laverne from 55th Ave
Photo By Cheney Advertising c 1912
Previously Sold on eBay
Ruth Ave from 55th Ave
Photo By Cheney Advertising c 1912
Previously Sold on eBay
Photo By Cheney Advertising c 1912
Previously Sold on eBay
Ruth Ave
Photo By Cheney Advertising c 1912
Previously Sold on eBay
55th and Ruth Ave – Google Maps
Foothill and 55th today – Google maps

More to come –

Sunshine Court

Sunshine Court is group homes built by Pedigreed Home Builders in 1927

Each house had 4 or 5 rooms with separate garage, ranging in from $3950-$4550.

Every Sunshine Court Home had a dining room set, gas range, Hoyt water heater, linoleum, curtain rods, bathroom fixtures, and other time and money-saving extras.

The first six homes went on sale in May of 1927

  • 1425 Sunshine Court.
  • 1638 Sunshine Court.
  • 1645 Sunshine Court
  • 1651 Sunshine Court
  • 1657 Sunshine Court
  • 1665 Sunshine Court

Sunshine Court Model Home

“Le Petit Chateau” was located at 1665 Sunshine Court.   The home was entirely furnished by  Montgomery Wards.

Oakland Tribune May 1927
1665 Sunshine Court
Oakland Tribune May 1927
1665 Sunshine Court
Oakland Tribune May 01, 1927
Oakland Tribune May 08, 1927

Sunshine Court – Oakland Local Wiki

Location of Sunshine Court

[googlemaps https://www.google.com/maps/d/embed?mid=1II_kN8diRYShmZawzoAsHmOnw-7nlys3&w=640&h=480]

The End

Ardsley Heights

Ardsley Heights is part of Bella Vista Park and is now considered part of Ivy Hill. The streets of Ardsley Heights are Park Blvd, East 28th Street, Bay View Avenue, Lake View Avenue Elliot Street, and East 34th Street.

Ardsley Heights Tract Map
Blocks G&H of Bella Vista Park
1912

From Earth Sciences and Map Library, University of California, Berkeley

Ardsley Heights went on sale in October 1912 by the Realty Syndicate.

  • Adjoining F.M. Smith’s home
  • Directly across from the Home Club
  • Twelve Minutes by car from Broadway

Oakland Tribune Oct 12, 1912

Oakland Tribune Sep 1912

A sign advertising the Ardsley Heights tract Circa 1915
Cheney Photo Adv. Co., photographers.

Oakland Public Library, Oakland History Room.
ohrphoto.districts.148

The above photo shows the house at 1011 Bay View Ave. It was built in 1915.

1011 Bay View DriveGoogle maps

Bayview Avenue between East 28th and Elliot Streets
in the Ardsley Heights tract, circa 1915

Cheney Photo Adv. Co., photographers.
Oakland Public Library, Oakland History Room.
ohrphoto.districts.147.

The above photo shows the house at 985 Bay View Avenue –

985 Bay View Ave – Google Map

Park Boulevard in Ardsley Heights
c 1915
Cheney Photo Adv. Co., photographers.
Previously sold on eBay

View from Ardsley Heights

Showing the Home Club (later the German Pioneer Home) and the Smith Cottages (Home for Friendless Girls). The German Pioneer Home was demolished to make room for Oakland High School.

Home Club and Smith Cottages from Ardsley Heights
C 1915
Cheney Photo Adv. Co., photographers
Previously sold on eBay

Oakland Tribune Dec 28, 1919

More on Home Club

I couldn’t find much more on Ardsley Heights.

Updated Jan 19, 2020

The End

State Rifle Range at Leona Heights

Updated with new map – May 11, 2019

From Google maps – go here to see more of the map

Every day while taking my kids to school, we would pass a street called Rifle Lane. I thought that was a weird name, and I wondered why (they named it that), as I do many times as I drive around Oakland.

Fast forward a few years later. I looked up the history of the area. I lived in the area until 2012. The area is now called the Eastmont Hills (kind of boring). It goes back to 1925 when the C.P Murdock Company sold it as Melrose Highlands. It was just up the hill from the new Chevrolet Assembly Plant (now Eastmont Town Center). An excellent place to live if you work at the plant.

Oakland Tribune July 17, 1925

In my research, I came across the following article from July 1925. The Upper San Leandro filter plant (7700 Greenly Drive) and the State Rifle Range are adjacent to Melrose Highlands. I thought, wow, there was a rifle range right about where Rifle Lane is now. Solved that one. Well, not really, but…close.

Oakland Tribune Jul 26, 1925

Maybe now, some of the smart people who read this blog can help me figure out where the range was located. Maybe someone remembers it.

From the Oakland Tribune Oct 29, 1929 – Major fire in the Oakland Hills – threatens the rifle range. Map of the fire below –

Rifle Range
Oakland Tribune Oct 29, 1929

A bit of history

The range has been called the following:

  • National Guard rifle Range
  • California National Guard rifle range
  • State Rifle Range at Leona Heights
  • Leona Heights Rifle Range
Target range
Oakland Tribune Apr 11, 1917

In 1917 the National Guard rifle range was transferred from Marin County to Leona Heights in Oakland. They had purchased “140 acres of land directly back of the quarry for the purpose”. The land was formally the property of the Realty Syndicate. The range opened in 1920. The location varies. Close to Mills College, 2 miles from Mills College, a top of Seminary Drive, and the back of the Leona Quarry.

SF Examiner Mar 13,1921

In July 1921, a major fire destroyed most of the range. For more on the fire – Oakland Tribune Jul 04, 1921

Oakland Tribune Jul 4, 1921

It may have also been the location of the stables of the 143rd Field Artillery Regiment. I know there were horse stables there.

Oakland Tribune Mar 10, 1927

The California Guardmans highlighted the rifle range in their Feb-March 1925 issue. You can see it here.

“A California National Guard range and local training area located in the Oakland Hills of Alameda County. It may have also been the location of the stables of the 143rd Field Artillery Regiment. The site was developed approximately 1919 and was actively used until at least 1941. The site supported elements of the 143rd Field Artillery, 159th Infantry, and 250th Coast Artillery Regiments. The April 1919 edition of The American Rifleman, stated that there were 60 firing points for rifles with targets placed between 200 and 600 yards. There was also a pistol range with 14 firing points. The range was described as one of the finest ranges west of Camp Perry, Ohio.”

Military Museum site.
Oakland Tribune Dec 10, 1923

More Info:

The End

Highlands of Oakland

The “Highlands of Oakland” went on sale in November of 1925. It is located area of Tunnel Road and behind what is now the Parkwoods Condominiums. This area was burned during the 1991 Oakland Firestorm, and I assume there are no original homes left.

The “Highlands of Oakland” includes the following streets Bristol Drive, Buckingham Blvd, Charing Cross Road, Devin Way Marlborough Terrace, Norfolk Road,, Sherwick Drive and Westmoreland Drive. The area is right on the border of Berkeley. That area is now called the Claremont Hills.

Cheney Photo Advertising c 1925
Showing the “Highlands of Oakland” of in the distance

The Highlands of Oakland faces on Tunnel Road and is 20 minutes from the business district of Oakland. It consisted of 300 large parcels for a low price of $225.

Fred T. Wood Co. developed this beautiful scenic tract high in the hills of Oakland.

Oakland Tribune November 29, 1925

 “Highlands of Oakland Entrance to our tract from Tunnel Road. A weekday average of over 6000 automobiles passes this point.”
Cheney Photo Advertising
Gift of Mr. and Mrs. Charles Howard-Gibbon
OMCA H89.64.15

In the months before the opening of the “Highlands of Oakland” force of men had been actively building streets.  The winding roads cover some of the most beautiful scenic property in the San Francisco Bay –

Highlands of Oakland
The steam shovel, an unfailing sign of progress.
Cheney Photo Advertising
Gift of Mr. and Mrs. Charles Howard-Gibbon
OMCA H89.64.15

More pictures of the Highlands of Oakland can be seen here – OMCA

Oakland Tribune Oct 1926

The Oakland Hills has been compared to the Seven Hills of Rome.”

Oakland Tribune November 29, 1925

 

Oakland Tribune May 1926
Oakland Tribune June 1926
Oakland Tribune May 1926
Oakland Tribune April 11, 1926

“Miss Australia” Beryl Mills visits the “Highlands of Oakland” after touring UC Berkeley.

Oakland Tribune August 22, 1926

The End

Beverly Terrace – The homes and more

Part 2 – Beverly Terrace -The Sunshine Tract –

When Beverly Terrance was put on the market MacArthur Blvd as we know it, was called Hollywood Blvd and was a part of the Lincoln Highway. At this time, the Chevrolet Assembly Plant (now Eastmont Town Center) Fageol Motor Company (later Peterbilt and now Foothill Square) and the Pacific Tread Tire Company.

Cheney Photo Advertising c 1916
Groundbreaking Pacific Tread Tire Company
Previously sold on eBay
Oakland Tribune 1936

The M.T. Minney advertised in 1916 – The tracts are “Surrounded by beautiful homes, rolling hills, golf links, and wealthy estates and with the building of such plants as the Chevrolet Automobile Factory, the Pacific Tread Tire Factory, and others. The future value is not a matter of speculation, but an assured fact.”

Oakland Tribune Apr 30, 1916

In about 1947 George A. Sturtevant built the Hollywood Shopping Center on Hollywood Blvd at 107th Ave (10715 MacArthur Blvd) across from the Peterbilt Factory

Oakland Tribune

Well, I didn’t have too much luck finding homes that were advertised in papers. I will keep looking and update when I do.

Frazier Avenue

Oakland Tribune June 1925
2801 Frazier Avenue
2801 Frazier Avenue -Google maps
Oakland Tribune Jul 1925
Oakland Tribune Jul 1925
2770 Frazier Avenue – Google maps
Oakland Tribune Aug 1940
Oakland Tribune Aug 1940

Oliver Avenue

Oakland Tribune May 1938
2586 Oliver Avenue – Google maps
Oakland Tribune Aug 28, 1949
2574 Oliver Avenue – Built-in 1949 – Google maps

Truman Avenue

Oakland Tribune Sep 1929
2560 Truman Ave – built-in 1927 – Google maps

The End

Beverly Terrace – The Sunshine Tract

On the Beautiful Scenic Foothill Blvd. of Oakland Ca

Brochure from the OMCA – c:1916 Gift of Fred E. Reed H4599.44

San Francisco Examiner Apr 03, 1916

Panorama from Beverly Terrace

Cheney Photo Advertising c 1916
Previously sold on eBay

Beverly Terrace went on sale in 1916. Located at Foothill Blvd and 99th on the border of the Dunsmuir House and Gardens. M.T Minney Company was the exclusive agent and developer. Later, C.W. Boden Company handled sales.

The first lots were being sold at the same time the new Chevrolet Assembly Plant was being built at Foothill Blvd and 73rd (now Eastmont Mall)

They advertised the area as a “The Automobile City Center” two blocks along Foothill Blvd being reserved for business purposes. – Oakland Tribune Mar 26, 1916

Foothill Blvd and Hollywood Blvd (now MacArthur Blvd)

Cheney Photo Advertising c 1916
Previously sold on eBay
Oakland Tribune Aug 1920
Oakland Tribune Apr 1916
Cheney Photo Advertising c 1916
Previously sold on eBay
Oakland Tribune April 1919

Come out today and view San Francisco form beautiful Beverly Terrace. Unexcelled Climate. No Wind or Fog. $1.00 down payment and $1.00 a week. – Oakland Tribune Aug 1920.

Oakland Tribune Aug 17, 1920
Oakland Tribune May 1924
Oakland Tribune May 1924
Oakland Tribune 1924
Oakland Tribune May 1924

More on Beverly Terrace

Next the homes of Beverly Terrace and Hollywood –

Cameron Built

Beautiful Homes in Oakland’s Warm Belt

Fifty “Cameron Built”  Modern Spanish Home in the Fruitvale  District. Real Spanish Type Stucco. Priced at $5500 to $65.00. Built to CAMERON standards. (whatever that means). Each home contains five rooms and a breakfast room, hardwood floors throughout, a tile bath, a tile sink, a Hoyt water heater, a fireplace for coal, wood, or gas, the latest style electric fixtures, and base plugs in every room. Russwin solid brass hardware with glass knobs. All of the large lots with fences, garages, and cement walks.

Oakland Tribune Nov 16, 1924

The tract was designed by W. A. Doctor and built by H.C. Cameron with furnishings provided by Lachman Brothers.  Chas. A. Neal was the exclusive agent for “Cameron Built Homes” on Maple and School Streets. The tract office was located at Pleitner and School streets.

The 1st unit started in 1923 on Maple and School Streets.

The 2nd unit was started in 1925 at Texas and Pleitner Streets.

Oakland Tribune Nov 23, 1923

The first ten homes were completed and ready in November 1923.

By October 1924, twenty-two homes were complete.

Oakland Tribune Nov 16, 1924

 

The corner of Texas Street and Curran Ave – Google Maps
Oakland Tribune Nov 24, 1924

 

3039 Texas Street – Present Day Google Maps

 

Present Day Maple Street

[googlemaps https://www.google.com/maps/d/embed?mid=1MVU72gmB0sRwAZ3BhnZMTR-kKWn4gD4m&w=640&h=480]

The End

Hawthorne House – Sheffield Village

Display Home – Sheffield Village Opens Mar 1941

Located at 168 Marlow Drive in Sheffield Village.  Completely furnished by  Jackson Furniture Company

E.B. Field Corporation, owners and builders of Sheffield Village.

Oakland_Tribune_Sun__Mar_30__1941_ (5)

Oakland Tribune March 30, 1941

Oakland_Tribune_Sun__Mar_30__1941_

Oakland Tribune March 30, 1941

oakland_tribune_sun__mar_30__1941_-3.jpg

168 Marlow Ave

168 Marlow Drive Today google maps