I found these photos during my research for my piece on Detroit of the West.
In 1931 Russell J Maynard opened his gasoline service station and repair shop on the northeast corner of 36th and Grove Street (now Martin Luther King Jr. Way) at 3601 36th St.
At that time Oakland had more than 200 service stations along the cities main thoroughfares. in the days before the freeways San Pablo Avenue, Grove Street, East 14th Street, Telegraph Avenue and Foothill Blvd were main traffic arteries entering and leaving Oakland.
In 1931 Grove Street had 17 service stations, East 14th Street 29, Telegraph Avenue 22, San Pablo Avenue 22, and Foothill Blvd 17.
Loose zoning regulations and available land combined helped the expansion of service stations in the city in the 1940s.
These early stations architecturally were unique . Many had columns or faintly resembled Spanish haciendas or Italian Villas. Mr. Maynard’s station reminds you of a Southwestern Pueblo.
Mr. Maynard’s station, under numerous owners was there until 1951. In its place a freeway pillar now stands.
Montclair East is a shopping center with business offices located at 2220 Mountain Blvd. It is now called Village Square.
James Fernhoff, a local real estate broker, was the initial developer.
The Site
Sidney Chown owned the 2 1/2 acre plot before the building of Montclair East.
Sidney Chown was one of Northern California’s best-known horsemen when he died in 1961. He owned and operated grocery stores in Oakland and Berkeley.
The Chown’s purchased the land in approximately 1920. They were considered some of the founding residents in Montclair.
Chown and his friends organized Piedmont Trails Club. He built up his ranch to include 12 stalls and an arena for horses.
After his death, his wife Lucille sold the property.
Project Approved
During an Oakland City Planning Commission public hearing where Lucille A. Chown was asking for her property at 2220 Andrews St (the site) to be rezoned as commercial.
Fernhoff stated “the project would include parking for 110 cars, rustic architecture with shake roofs and no bowling alleys, drive-ins, car washed or super markets.” He said only ‘high class” businesses would be permitted.
Opponents, including several business owners, complained it would “spilt the business district” and isn’t needed. Apartments would be better, some said.
In August 1963, the city council approved the $750,000 project after the planning commission spilt 3-3 on its recommendation.
Montclair East Fought
In October 1963, a group of twelve property owners near the site brought a suit against the City of Oakland.
They charged that a new shopping center was unnecessary, would create traffic problems, and damage residential property values.
James Fernhoff contended that the site is unsuitable for residential development because it was the site of the future interchange of the Warren and Shepherd Canyon(unbuilt) Freeways.
Now Leasing
Groundbreaking
The groundbreaking was held in February of 1965. A gold-plated shovel was used to break the hard old ground.
Construction and Design
Construction for Montclair East, a 1.2 million dollar shopping center, began in May of 1965.
The plans called for a 28,000 square foot building with 20,000 feet on the ground floor devoted to a restaurant and 12 shops and 7,600 feet on the second floor to eight offices. The parking lot would accommodate 111 cars.
The center was designed by Robert B. Liles, an architect from San Francisco.
First Store to Open
Fox’s Market
Jim Fox opened his fourth supermarket located in Montclair East on September 21, 1966.
The new store featuring wall-to-wall carpeting was the first to open at the shopping center. The store occupied 6,000 square feet
Captain Satellite made an appearance at the formal ceremony held the following weekend.
Ardsley Heights is part of Bella Vista Park and is now considered part of Ivy Hill. The streets of Ardsley Heights are Park Blvd, East 28th Street, Bay View Avenue, Lake View Avenue Elliot Street, and East 34th Street.
Ardsley Heights went on sale in October 1912 by the Realty Syndicate.
Adjoining F.M. Smith’s home
Directly across from the Home Club
Twelve Minutes by car from Broadway
The above photo shows the house at 1011 Bay View Ave. It was built in 1915.
The above photo shows the house at 985 Bay View Avenue –
View from Ardsley Heights
Showing the Home Club (later the German Pioneer Home) and the Smith Cottages (Home for Friendless Girls). The German Pioneer Home was demolished to make room for Oakland High School.